Judson P - Toronto, ON Pursuing his Passion After 23 years of loyal service at a Fortune 500 firm, Judson was shocked to receive his 'walking papers' after a string of downsizing at his company. Knowing he didn't want to start the job-hunting cycle at his age, he decided to pursue his passion of sports by opening a retail sporting goods store in Uptown Toronto. His main target market were high-income earners living within the city, but retail space in this desired area came at a premium price. How could his small store compete with large retail chains and still stay profitable? With Primebin's storage warehouse, Judson was able to get preferred pricing from his vendors for ordering in bulk. He effectively controlled his inventory levels right from the store, and replenished his stock from the fulfillment center as needed. And he did all that by never hiring an additional employee, getting additional commercial space, or worrying about meeting his store demand! *Names and pictures have been altered to respect the privacy of our clients.